”Svinniska” is a new way to talk about consumer behaviour for reducing food waste.
The ”svinniska” dictionary contains new words for desirable behaviours in planning, shopping, preparing, storing, and consuming food. An example is Best before-snoozing, meaning to prolong the durability by looking at, smelling, and tasting food – in other words, trusting your senses. Food companies and organisations can also help spread the concept through their own campaigns and communication initiatives. Svinniska a new language